1. Introduction

Swedish Car Insurance Guide ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website swedishcarinsurance.com (the "Site") or use our services.

We follow all applicable data protection laws, including the EU General Data Protection Regulation (GDPR) and the Swedish Data Protection Act (Dataskyddslagen).

Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Site or use our services.

2. Information We Collect

2.1 Personal Information

We may collect several types of information from and about users of our website, including:

• Contact information (such as name, email address, mailing address, and phone number)
• Account information (such as username and password)
• Transaction information (such as payment details, purchase history, and shipping information)
• Profile information (such as preferences, product interests, and demographic information)
• Communications (such as customer service inquiries and survey responses)

2.2 Usage Information

We may automatically collect certain information about your equipment, browsing actions, and patterns when you interact with our website, including:

• Log information (such as IP address, browser type, operating system, referring pages, and access times)
• Device information (such as device identifiers, location information, and mobile network information)
• Usage data (such as traffic data, communication data, and the resources that you access and use on the website)
• Cookies and similar technologies (as described in our Cookie Policy)

3. How We Collect Information

3.1 Direct Collection

We collect information directly from you when you:

• Register for an account
• Place an order
• Subscribe to a newsletter
• Fill out a form
• Participate in a survey or promotion
• Contact customer service

3.2 Automatic Collection

We automatically collect certain information when you:

• Visit our website
• Use our applications or services
• Interact with our advertisements

This collection uses technologies such as cookies, web beacons, pixels, and similar tracking technologies.

3.3 From Third Parties

We may receive information about you from other sources, including:

• Business partners (such as insurance providers we work with)
• Service providers (such as payment processors or analytics providers)
• Publicly available sources (such as public databases)

4. How We Use Your Information

We may use the information we collect for various purposes, including to:

4.1 Provide Services

• Deliver the website, content, and services you request
• Process transactions and send related information
• Provide customer support and respond to inquiries
• Connect you with appropriate insurance providers based on your information

4.2 Improve and Personalize

• Understand how users interact with our website
• Improve our website, products, and services
• Personalize your experience and deliver content relevant to your interests
• Develop new products, services, and features

4.3 Communicate

• Send administrative information (such as changes to our terms or policies)
• Send marketing communications (subject to your preferences)
• Respond to your comments, questions, and requests

4.4 Security and Protection

• Protect the security and integrity of our website and services
• Detect, prevent, and address fraud, unauthorized access, and other illegal activities
• Debug to identify and repair errors
• Comply with legal obligations and enforce our terms and policies

5. How We Share Your Information

We may share your information in the following situations:

5.1 With Your Consent

We may share your information when you direct us to do so or give us your consent.

5.2 With Service Providers

We may share your information with third-party vendors, service providers, and other business partners who perform services on our behalf, such as:

• Insurance providers and brokers
• Payment processors
• IT and system administration providers
• Analytics providers
• Customer service providers

These third parties are contractually limited in how they may use your information and are required to protect and use it only for the specific purposes for which it was disclosed.

5.3 For Business Transfers

If we are involved in a merger, acquisition, financing, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you of any change in ownership or uses of your information.

5.4 For Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests from public authorities (such as a court or government agency).

5.5 To Protect Rights

We may disclose your information when we believe disclosure is necessary to investigate, prevent, or take action regarding potential violations of our terms or policies, illegal activities, suspected fraud, or situations involving potential threats to the safety of any person.

6. Cookies and Similar Technologies

Our website uses cookies and similar technologies to enhance your browsing experience, analyze website traffic, and personalize content.

6.1 Types of Cookies We Use

• Essential Cookies: Necessary for the website to function properly
• Preference Cookies: Enable the website to remember your preferences
• Analytics Cookies: Help us understand how visitors interact with our website
• Marketing Cookies: Track visitors across websites to display relevant advertisements

6.2 Your Cookie Choices

You can manage your cookie preferences through our cookie consent tool or by adjusting your browser settings. Please note that blocking certain cookies may impact your experience on our website.

For more detailed information, please see our Cookie Policy.

7. Data Security

We have implemented appropriate technical and organizational measures to protect your personal information from unauthorized access, use, or disclosure. These measures include:

• Encryption of sensitive data
• Secure network architecture
• Regular security assessments
• Access controls and authentication procedures
• Employee training on data protection

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.

If you have reason to believe that your interaction with us is no longer secure, please immediately notify us at [email protected].

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes for which we collected it, including to satisfy any legal, accounting, or reporting requirements.

To determine the appropriate retention period, we consider:

• The amount, nature, and sensitivity of the personal information
• The potential risk of harm from unauthorized use or disclosure
• The purposes for which we process the information
• Whether we can achieve those purposes through other means
• Applicable legal requirements

When we no longer need your personal information, we will securely delete or anonymize it.

9. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

9.1 Access and Information

You have the right to request information about the personal data we hold about you and receive a copy of it.

9.2 Rectification

You have the right to request that we correct inaccurate or incomplete information about you.

9.3 Erasure

You have the right to request the deletion of your personal information in certain circumstances.

9.4 Restriction of Processing

You have the right to request that we restrict the processing of your information in certain circumstances.

9.5 Data Portability

You have the right to receive your personal information in a structured, commonly used, and machine-readable format and to transmit it to another controller.

9.6 Objection

You have the right to object to the processing of your personal information in certain circumstances.

9.7 Automated Decision-Making

You have the right not to be subject to a decision based solely on automated processing that produces legal effects concerning you or significantly affects you.

9.8 How to Exercise Your Rights

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within 30 days. You may need to provide identification before we can respond to your request.

9.9 Complaints

You have the right to lodge a complaint with a supervisory authority if you believe our processing of your personal information violates applicable law. In Sweden, this is the Swedish Data Protection Authority (Integritetsskyddsmyndigheten).

10. International Data Transfers

We are based in Sweden and primarily process personal information in Sweden and the European Economic Area (EEA). However, we may transfer your personal information to countries outside the EEA, including the United States, for processing by us or our service providers.

When we transfer personal information outside the EEA, we ensure a similar degree of protection by implementing at least one of the following safeguards:

• Transferring to countries that the European Commission has determined provide an adequate level of protection
• Using specific contracts approved by the European Commission that give personal information the same protection it has in Europe
• Transferring to providers in the US who are certified under the EU-US Privacy Shield or other approved mechanisms

For more information about how we protect data when it is transferred internationally, please contact us using the details in the "Contact Us" section.

11. Children's Privacy

Our website and services are not intended for individuals under the age of 18. We do not knowingly collect or solicit personal information from anyone under the age of 18. If we learn that we have collected personal information from a child under 18, we will promptly delete that information.

If you believe we might have any information from or about a child under 18, please contact us at [email protected].

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. The updated policy will be posted on this page with a revised "Last Updated" date.

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our website after any changes to this Privacy Policy constitutes your acceptance of the changes.

For significant changes, we will provide more prominent notice or obtain your consent as required by law.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Swedish Car Insurance Guide
Sveavägen 123
Stockholm, 11346
Sweden

Email: [email protected]
Phone: +46 70 123 4567

Our Data Protection Officer can be contacted at [email protected].